What are cookies?
A cookie is a type of file or device that is downloaded to a user’s terminal to store data that may be updated and retrieved by the entity responsible for its installation.
Types of Cookies
Depending on the entity that manages them:
– Own Cookies:These are cookies that are sent to the user’s terminal from a computer or domain managed by the publisher itself and from which the service requested by the user is provided.
– Third party cookies: These are sent to the user’s terminal equipment from a computer or domain that is not managed by the publisher, but by another entity that processes the data obtained through cookies.
Depending on the time they remain active:
Session Cookies: A type of cookie designed to collect and store data while the user is accessing a website. They are generally used to store information which is only needed for providing the service the user is requesting at the time (e.g., a list of products being bought).
– Persistent Cookies: These are a type of cookie in which the data is still stored in the terminal and can be accessed and processed for a period defined by the person responsible for the cookie, which can range from a few minutes to several years.
Depending on their purpose:
– Technical cookies: These allow the user to browse through a website, platform or application and use the different options or services contained within it, such as controlling traffic and data communication, identifying the session, accessing restricted areas, recalling the elements that make up an order, carrying out the purchasing process of an order, signing up to or taking part in an event, using security elements during the session, storing content for playing videos or sound, or sharing content onto social media.
– Customisation Cookies: These allow the user to access the service with some general features that are predefined according to a set of criteria in the user’s terminal, such as language, type of browser through which the service is accessed, regional configuration, etc.
Analysis cookies: These allow the party responsible for them to monitor and analyse the behaviour of the users of the websites to which they are linked. service. The information collected through this type of cookie is used to measure activity on websites, applications and platforms, and to create browsing profiles of the users of these websites, applications and platforms in order to introduce improvements based on the analysis of usage data regarding users of the service.
– Advertising Cookies: These allow the management, in the most efficient way possible, of the advertising spaces that the publisher has included in a web page, application or platform from which the requested service is provided based on criteria such as the edited content or the frequency with which the ads are displayed.
– Behavioural Advertising Cookies:These are cookies that enable the most efficient possible management of advertising spaces that the publisher has included in a webpage, application or platform from which the requested service is provided. These cookies store information about the user’s activity, which is obtained by continuously monitoring their browsing habits, making it possible to create user-specific profiles and display advertisements that match the user’s interests.